Utilizing Your Donor Database Luncheon
September 15 @ 11:00 am - 1:00 pm
Part 2 Data Analytics
In the first round we discussed the basics of Annual fund vs Major gift data use and set up. In Round 2 we will explore the ways that Campaign, Fund, and Appeal work to provide a pipeline to larger annual gifts, predictive analytics and major gift pipelines.
For the major gifts arena, we will explore the use of three year rolling averages to predict annual budget reliance, pledge expectancies, and pipeline depth.
Finally, putting it all together we can construct a stewardship program that utilizes the best practices in giving, communications, and personal touch through data insights.
Join us for modeling, reports, and other comprehensive data models for every non-profit to maximize their time, opportunity and fundraising (and volunteer